This is a cigarette card that published by the British tobacco company W.D. & H.O. Wills. The label belongs to the series “Picturesque people of the Empire”. The front shows a Chinese labourer (coolie) pulling heavy goods. The back introduces Hong Kong as Britain’s trade centre with China and Japan. It also provides the following descriptions of Chinese in Hong Kong: ‘The population [of Hong Kong] includes some ¾ million Chinese of all class, from the wealthy silk merchants and shrewd shoppers to the servants and porters who are hewers of wood and drawers of water for the cosmopolitan inhabitants of Hong Kong. In this far Eastern port the coolies do much of the heavy haulage which elsewhere is done by horses.’